Volunteer Opportunity
Communications Committee – Volunteer Position
Florida Downtown Association, Inc.
Commitment: Monthly committee meetings; Ongoing engagement between meetings to support newsletter development, social media activity, and content coordination; Periodic increased involvement during conferences, advocacy efforts, or major organizational initiatives; Approximate time commitment: 2-5 hours monthly
Meetings: Monthly virtual Committee Meeting
About the Committee
The Communications Committee serves as the central voice of the Florida Downtown Association (FLDA), responsible for coordinating and delivering all external communications on behalf of the organization. The committee oversees how FLDA shares information, tells its story, and engages members, partners, and stakeholders across the state. This includes managing the organization’s newsletter, supporting social media presence, and ensuring that the work of the Board of Directors and all committees is communicated clearly, consistently, and accurately. The Communications Committee plays a key role in gathering content from committees, board leadership, and members, helping translate programs, initiatives, advocacy efforts, and local successes into accessible and engaging communications. By monitoring member activity and sharing stories from downtowns and Main Street member communities, the committee helps amplify impact and strengthen statewide connection. All external communications flow through the Communications Committee to maintain a unified organizational voice and ensure alignment with FLDA’s mission, priorities, and approved positions. The committee meets monthly and works collaboratively throughout the year, with active participation expected between meetings to support timely communications and organizational initiatives.
About the Role
Communications Committee Members support the Florida Downtown Association (FLDA) by serving as the organization’s central communications hub and public voice. The committee is responsible for shaping, coordinating, and delivering all external communications on behalf of FLDA, ensuring messaging is clear, consistent, timely, and aligned with the organization’s mission and priorities. As the primary mouthpiece of the organization, the Communications Committee plays a key role in telling FLDA’s story, from board initiatives and committee work to member successes happening in downtowns and Main Street communities across Florida. This role is well suited for individuals who are organized, creative, collaborative, and interested in helping drive engagement and visibility at a statewide level.
EXPECTATIONS & REQUIREMENTS
Lead and participate in monthly committee meetings and contribute to planning and discussion.
Support development and distribution of FLDA’s newsletter, including gathering content from committees, the Board of Directors, and members.
Coordinate communication efforts across all FLDA committees to ensure activities, updates, and accomplishments are accurately represented.
Assist in drafting, reviewing, and organizing content for external communications, including newsletters, announcements, alerts, and digital updates.
Drive FLDA’s social media presence by helping identify, create, and share relevant and engaging content.
Monitor member and partner social media channels to identify stories, events, and successes that can be amplified through FLDA platforms.
Gather photos, highlights, and stories from members to support storytelling and statewide promotion.
Ensure all external communications flow through the Communications Committee to maintain consistency, accuracy, and a unified organizational voice.
Collaborate closely with the Advocacy and Education Committees to support messaging related to legislative updates, training opportunities, conferences, and initiatives.
Complete assigned work tasks between meetings and meet established deadlines, particularly when communications are time-sensitive.
Who Should Apply?
The Communications Committee is open to individuals interested in communications, marketing, storytelling, social media, writing, or community engagement. Downtown professionals, Main Street managers, board members, local government staff, creatives, and private-sector partners are encouraged to participate. Members should be willing to collaborate, stay responsive, and commit to completing assigned tasks in support of FLDA’s communication goals.
Serving on the Communications Committee provides an opportunity to:
Help shape the public voice and identity of FLDA.
Play a central role in communicating the work of the Board and all committees.
Tell the stories that demonstrate the impact of downtown revitalization across Florida.
Build experience in newsletter development, social media strategy, and organizational communications.
Strengthen statewide connections by working closely with members, committee leaders, and partners.
Contribute directly to member engagement, transparency, and organizational visibility.
Committee service offers a meaningful and creative way to support FLDA by ensuring the work being done across the state is shared clearly, consistently, and with purpose.