Connecting People with Place and Purpose

FLORIDA DOWNTOWN ASSOCIATION

Blog & News

Main Street l Reputations precede us

Big reputation, big reputation ... you and me we got big reputations, And you heard about me.”
 – Taylor Swift

As most of you loyal readers know by now, Crystal River and Citrus County leaders have spent a significant part of the month of January in and out of the State Capitol in Tallahassee. With the Florida Legislature in Session this is our time to make our wants and needs known.

By some stroke of divine providence, all of the entities I am involved with lined up to where I spent an entire week in Tallahassee this month.

I started the week representing the Florida Downtown Association and Crystal River Main Street at Florida Main Street Day. The next day I put on my tourism focused hats and participated in Visit Florida Day. Finally, closed the week with Citrus County Day.

I should preface all of this and let you know that I spent several years working in the Capitol during and after college. This was 20 years ago and back then very few people knew where Citrus County was, where we wanted to go and how we could ever get there.

Boy, have things changed! Our reputations have grown immensely.

We all know Citrus County isn’t the largest county in our state, we don’t have large Fortune 500 businesses headquartered here. By all accounts, we should just be a bystander in the Legislative process. But we are not.

We are known in Tallahassee, we are respected and we are getting attention statewide. We really have moved up and have big reputations to uphold.

So why does any of this matter? Because just like anything else, Citrus County has to fight for tax dollars up against large communities like Jacksonville and Tampa. It somewhat blows my mind that there are projects that will be funded here in Citrus because we have asked louder than places in metropolitan cities.

You’ve all heard about the Kings Bay Riverwalk and so has everyone in the Legislature. Think about how many statewide projects are looking for funding right now but because of the voices we carried to Tallahassee, the final funding for our Riverwalk is getting in place.

As someone who has been involved with “The Process” my entire life, I can’t tell you the joy and pride it brings me to see our reputation around the state. Our little community encapsulates the definition of small but mighty and it’s the most valuable thing we own.

Meredith Linley is executive director of Crystal River Main Street. Email her at meredith@crystalrivermainstreet.com.

Wayne Carter
The Importance of Developing Legislative Relationships

I’ve spent the better part of twenty-year professional career working in the political arena and I’m still standing to tell the stories.  Many people, friends and strangers have often questioned my sanity wanting to have a career in this field.  Yes, there are back room deals and yes, an inside view of “The Process” can often be messy and disheartening. 

But and this is one of the big ‘buts’, there is so much good that happens to make the majority of the mess worth it.  When you get to be a part of something that you know is going to produce good results for your State or your community, it’s a priceless feeling. 

If I could offer one piece of advice to you, it would be this: Build relationships with your community’s elected officials and their staff.  It’s crucial.  I believe that most elected officials are here for the right reasons, and they want to help their community succeed.  However, many of them have careers outside of their elected offices so connecting with staff is just as vital. 

The State Legislature holds power over State budget funding and local bills that impact your community every single year.  If you happen to be completely fine with not having a say in what happens in your community, so be it.  As for me and my community, we want to have a say.  We have a list of requests that we approach our Legislative Delegation with every year. 

We dream big, our asks are large, and it has worked out quite well in our favor over the years.  My community has received over 100 million dollars in funding over the past 5 years for local projections.  Cleaning our Bay, getting waterfront residents off personal septic onto city sewer and continuing to work on our massive trailways system. 

How do we make this happen you might be asking?  We have around 100 community leaders who have all made a vested interest in connecting on a personal and professional level with our State Representative and State Senator.  Each year we travel as a group to the State Capitol and lay out the wish list, we visit committees that our bills are in and advocate on behalf of ourselves. 

Relationships are the cornerstone of it all.  If you are wondering how to get connected to your elected officials, look in your local paper to see if they are having Town Hall sessions.  Reach out to their staff and ask for an appointment with them first.  Just like eating an elephant, you start one bite at a time. 

From one person who has watched The Process for nearly 20 years, I can promise the work you will put in will reap rewards for your communities.  It is worth the effort, trust me. 

 Meredith Linley is the Executive Director of Crystal River Main Street.  She is a graduate of Florida State University and spent the first five years of her career working in the State Capitol. 

SAMPLE SUPPORT LETTER 2022 Legislative Session

Representative sssss                                                   Date:               DRAFT

Florida House of Representatives
Capitol Building
Tallahassee FL

 Re: House Bill #4195

 Dear Representative sssss,

 I am writing today to ask for your support for House Bill #4195 - a request to increase annual funding for Florida Main Street to help meet the growing needs of the 51 Florida Main Street communities throughout the State. Florida Main Street was created in 1985 as part of the Department of State, Division of Historic Preservation. House Bill #4195 builds community and economic resilience, helping local communities recover from the pandemic and expanding Florida Main Street’s capacity to meet the responsibilities of Florida Statute Section 267.031.

 Florida Main Street is a Main Street America Coordinating Program currently serving 51 communities across the State. These communities represent Florida’s unique diversity, showcasing historic commercial districts of every size and in every region of the State, from Miami to the Panhandle including (insert names of local Main Street communities in the representative’s district). While each community has its own unique historical assets, charm, and locally-owned small businesses, they have all used the Main Street Approach to create jobs, boost their economies, and build community pride.

 Although chronically underfunded, the Florida Main Street program has produced amazing results. Since 1985, Florida Main Street coordinating programs and their communities have reported over $2.36 Billion in private investment, $2.96 Billion in public investment, 38,903 net new jobs, and 9,265 net new businesses.

 Just as impressively, Florida’s Main Street programs are stepping up like never before to help their businesses and communities recover from the pandemic. Thanks to well-established locally-based support systems, Florida’s Main Street programs provide the support small businesses need to guide them through the pandemic and maintain the programming that keeps their downtown districts at the heart of their local communities.

 Though their resources are limited, these community-based programs across the State have leveraged local support and countless volunteer hours to get the job done. From providing education on financial assistance programs and marketing their downtown districts in new ways to navigating shifting public needs, Main Streets have worked tirelessly over the past 18 months. (insert local efforts here.)

 A recent survey by the National Main Street Center found that Florida is one of the largest coordinating programs in the country. Yet it is one of the country’s lowest funded programs and has the fewest support staff per designated community. House Bill #4195 provides funding for this proven community and economic program for technical assistance and training for local Main Street programs. Your support will increase program capacity, supporting local communities through this ever-changing environment.

 Please contact me if you have any questions about this bill or the Main Street program. I would be pleased to give you a personal tour of our Main Street District and show you all the successful ways we are building – and rebuilding – our community.

 Sincerely,
SSSS

Wayne Carter
Fall Forward!
unnamed.png

There are always new challenges out there, but sometimes we just need to get back to the basics - like working on our business skills and non-profit management. Nonprofitready.org has a large catalog of free video classes that can help. Want to learn about grant writing, board organization, finance and accounting, or just figure out some of the tech tools from Google or Zoom? They have videos that range from 2 minutes to multiple hours and even offer Continuing Education credits.

Julia Truilo
May the force be with you.
maythe force.jpg

The Florida State House has ended its sessions for this legislative term and the bill FLDA was supporting (which helped fund Florida Main Street) did not pass, but we live to fight another year. Expect more on that later.

Register for the Google workshop available to you and your businesses is open now. Check the calendar for full details and the link to share with your audience.

Join us for the monthly Coffee & Conversation at 8:30 am by Zoom.

READ about the American Rescue Plan and what it means for main streets, how you can advocate for your program, how to calculate your program’s impact, and see how much money is already allocated to your state and city. Those links have additional links. This is big so get ready.

March Madness
take action img.jpg

It’s now been a full year since we entered the pandemic. As we get back into real life, FLDA has a lot going on:

1) Join our first Google Business Workshop on March 30 and again on May 18 — free and online. Check the calendar for registration.

2) The next Coffee & Conversation is April 6 at 8:30 am, on Zoom. The link is always the same. Check the calendar.

3) ADVOCACY is alive and well in Tallahassee. Our request in support of FL Main Street funding has passed its first hurdle and we’re asking YOU to write your legislator IF YOU HAVE ONE on the House Subcommittee. Our Advocacy page has more info.

4) We’re all looking forward to anotherr virtual National Main Street Conference 2021 as well as the virtual FMS Annual Conference.

Lisa Packard